WORLD CUP Matches on your Phone?

SN Staff
Posted: Wednesday, June 2, 2010 6:30 am

Catch Soccer's Clash of Nations on the go as FLO TV Carries ESPN's Live Coverage of All 64 FIFA World Cup Matches

U.S. SOCCER MIDFIELDER LANDON DONOVAN STARS IN FLO TV'S NATIONAL AD CAMPAIGN

Just in case you might be worried about missing a minute of the World Cup, FLO TV will offer ESPN's coverage of all 64 matches of the 2010 FIFA World Cup^™ live from South Africa. With a dedicated 24-hour World Cup channel, you can now watch FLO TV on most cell phones. Can you imagine high school students watching the World Cup on their cells?

To ensure soccer fans know they can catch all the action on the go, FLO TV, the mobile television leader with the slogan primetime on the go, recently unveiled a national advertising featuring U.S. Soccer midfielder Landon Donovan. The 30-second spot can be seen on Donovan's Facebook page.

"When FLO TV approached me with the opportunity to be its spokesman, I thought it made perfect sense," said Donovan. "As an athlete with a busy travel schedule, I'm usually not able to watch live sporting events as they happen. FLO TV lets me follow the action from almost anywhere in the U.S."

"No single sporting event unites countries all over the world quite like the FIFA World Cup, the world's largest global sport, and there's no American player more active than home-grown star Landon Donovan," said Bill Stone, president of FLO TV.

Live mobile television" means the FLO TV service transmits channels in real time; no downloading, sideloading or buffering.

If you haven’t heard of FLO TV before, it offers full-length simulcast and time-shifted programming from the world's best entertainment brands, including ABC Mobile, Adult Swim Mobile, CBS, CNBC, CNN Mobile, COMEDY CENTRAL, Crackle, Disney Channel, ESPN Mobile TV, FOX Mobile, FOX News Channel, msnbc, MTV, NBC 2Go, nickelodeon and UFC. Based in San Diego, Calif., FLO TV is a wholly owned subsidiary of Qualcomm Incorporated.

For more info go to www.flotv.com